Torq Labs Email Campaign
📧 Responsive Product Launch Email
Crafted a launch email for Torq Labs’ new wearable product line. The design focused on clear hierarchy, brand-consistent visuals, and mobile-first layout. Key elements included a bold header, product imagery in action, and a high-converting CTA to schedule a demo.
Tools Used: Adobe XD, Canva
Focus: Email design, branding, mobile optimization, CTA clarity
Torq Labs Landing Page – TORQ EXO
🌐 Feature-Focused Product Page
Designed a landing page for the TORQ EXO wearable, targeting B2B industrial buyers. The layout emphasized a strong hero image, value-driven copy, and three core differentiators with icons. Encouraged user action through a branded “Get a Quote” CTA.
Tools Used: Canva
Focus: Conversion layout, feature highlights, brand consistency
Torq Labs Digital Ads (Static + Motion)
📣 High-Impact Static + Animated Ads
Built a cohesive digital ad series to promote the TORQ EXO across social and programmatic channels. Focused on visual clarity, CTA strength, and consistent brand identity across multiple formats. Included an animated version for greater engagement.
Tools Used: Photoshop, After Effects
Focus: Ad performance, brand clarity, cross-platform design
LinkedIn Carousel – Movement Efficiency
📊 Educational B2B Content
Created a 5-slide LinkedIn carousel to educate Torq Labs' B2B audience on improving workplace efficiency and injury prevention. Slides highlighted tips, data points, and expert insights—designed with clean typography and visual hierarchy.
Tools Used: Canva, Illustrator
Focus: Content design, educational marketing, social media
Print Flyer – EXO Tradeshow Handout
🖼️ B2B One-Pager for Events
Designed a professional flyer for use at trade shows and direct mail campaigns. Combined product visuals with concise messaging, a benefit list, and a QR code to drive traffic to a demo page. Maintained Torq’s brand identity across print media.
Tools Used: InDesign, Photoshop
Focus: Print marketing, layout design, brand messaging